(2 Minute Read) As a small business struggling to make it in a crazy year, at Day Owl, we all know how hard YOU work for your dollars. We also know how frustrating it can be to spend them on stuff that doesn't work, doesn't last, or doesn't give you anything more than a piece of fabric that might make you look good, but ultimately ends up in a landfill, the ocean, or an incinerator. So when you sign up to follow the Alliance, you get access to deals that you save you some cash for voting for with your dollars on brands that are working hard to make it easier for you and better for the planet.